About Us

our vision is to be the recognized premier leader in producing innovative, highly designed quality components and vehicles for the collector and specialized car market

The vision for American Speed Company is truly unique from the typical garage-based hot rod builder and parts fabricator. Starting with a seasoned team of OE-trained professionals, the impact has been far reaching in the hot rod/restoration market, touching off a number of cross-industry requests and international clientele base inquiries. Realizing the need to diversify and reach the new international as well as domestic markets, American Speed has quickly evolved to respond to these new challenges. The vision statement has similarly evolved from a singular hot rod body producer, to that of a whole-vehicle service provider, specializing in the well-designed unique offerings of both product and service

Mark Trostle, Founder and President

Mark Trostle is a 40-year veteran in the auto industry with 35 years at ASC Incorporated designing and developing specialty vehicles and products for the worldwide automotive, heavy truck, aircraft and marine industry, working extensively with domestic and global manufacturers.   His initial automotive design experience was with the Ford Motor Company Design Office, 3 years prior to ASC.

While at ASC, Mr. Trostle’s portfolio contains a long list of significant projects including: ASC-McLaren Coupe and Convertible, Buick GNX, Pontiac GTP, both the Saab 900 3-Door and 900 Cabriolet, Porsche 944-968 Cabriolet, Camaro/Firebird production convertibles, Corvette Geneva concept car and 4th generation (C4) production convertible, Mitsubishi 3000GT Spyder retractable hardtop, Toyota production convertibles and numerous concept vehicles, Ford SVT performance vehicles,  the Chevrolet SSR complete exterior and interior design responsibility from concept sketch to production release, and the Chrysler 300C four-door convertible concept vehicle. Trostle has provided design support to the majority of US, Asian, and European automakers.

Additional projects and services include concept design through production development for International Navistar, Peterbilt, Volvo, and Freightliner Truck.   Trostle also developed and managed an exclusive eight-year design studio contract with General Motors supporting such design programs as all GM Performance brand models: Chevrolet SS models and Cadillac V series models; as well as many other concept and production design programs.

Beyond the extensive design background, Mark has a proven management track record ranging from VP Design and Research, VP Product and Business Development, as well as heading Engineering, Sales and Marketing divisions.

Prior to leaving ASC, Mark was President of Creative Services, a stand-alone profitable operation with design development centers in Warren, Michigan; Southgate, Michigan and Huntington Beach, California.

Under his leadership, ASC received numerous design awards including:

Chevrolet SSR - Business Week Gold Star Design award 2003, GM Best Exterior design award SEMA 2003

1932 Dearborn Deuce – SEMA Best New Street Rod product 2004

Chrysler Helios – 2005 NAIAS Readers’ Choice Concept Vehicle of the Year

After leaving ASC Trostle spent a year with Magna International, E-Car Systems, providing concept designs for alternative fuel vehicles and military vehicles.

 

With an already active schedule, Mark followed his passion for hot rods and founded American Speed Company in 2007.  As Founder and President, he now oversees the hot rod business lines as well as design services. His involvement includes design reviews of ongoing projects, handling customer sales inquiries, working with turn-key customers on theme development of their builds and facilitating at the American Speed Company display booth at numerous hot rod events throughout the United States each year.

Currently Mark is Chief Designer with Roush Industries, providing design leadership to multiple projects including, OE customer design, specialty and aftermarket vehicles, military, and industrial design services.   Roush is a full service design house with 3 secured studios, offering concept design, Alias, clay modeling, milling, and fabrication.

Mark continues to provide design services to companies such as Magna, Roush Industries, and Ricardo Inc.

He is a graduate from the Center for Creative Studies in the Transportation Design program.  He is an avid auto enthusiast and collector, receiving numerous awards for his personal vehicles.  He has served on the judging committee for the Meadowbrook Concours d’Elegance, the Eyes on Design events, and most recently, he has served as an AMBR (America’s Most Beautiful Roadster) judge at the Grand National Roadster Show held in California.    Mark is also a past member of the Meadowbrook Concours d’Elegance Art Committee and a recipient of the ASC Founders Award.

Capabilities

American Speed is currently serving the design needs of several client customers ranging from personal collectors, large corporations, subcontracted government design work and several international corporations. Utilizing a group of talented designers specializing in various disciplines, the American Speed design teams are flexible enough to meet the customer’s project needs, while still providing enough depth in each discipline

Design - Known for years of successful projects, the American Speed team members have designed vehicles ranging from ’32 hot rod bodies to concept vehicles. Shown here working on the Speed 33, every detail is considered when developing a full concept. Work with American Speed to bring your ideas to metal. Our “steel canvas” approach to vehicle design allows your dreams to flourish, as we work with each customer to develop their dreams into a full rolling reality.

Engineering - A good design will only become reality with good engineering, that’s why American Speed relies upon our vast OEM level experience of applying the latest in CAD engineering along with traditional hands-on manual design to all our projects. Engineering our products with today’s OEM manufacturing processes and quality standards as guidelines and by utilizing NC milling and water jet cutting equipment, bringing your design to reality only requires a few well thought-out steps.

Manufacturing - Building on our experience in mass production, American Speed has carried the experience and lessons learned and applied them to small volume and one-off production. Utilizing assembly fixtures to guarantee repeatability and maintaining quality, each of our products have been designed from the beginning to work within tight tolerances, creating and building quality into every piece. But don’t think that we have forgotten about personal craftsmanship, as each product is still assembled, joined, inspected and approved by hand.

 

Customer Service
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Award Winning
With over 40 years of design leadership, Mark Trostle has recieved numerous design awards .
Global Reach
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Availability
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